The IRC conducted a session on Impact Marketing led by Siwar Douss, the Marketing and PR Manager at Tunisian NGO Our Youth Our Hope. The session was the 8th workshop of the Social Entrepreneurship & Innovation Talks series, conducted in cooperation with the co-working space, El Space. Storytelling was the focus of the session – as a digital tool and otherwise –to support a brand and to create a lasting impact. Siwar used a practical exercise and discussion to share his expertise with the audience of engaged young professionals.
